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UPDATE: Location Based SMS Campaign, Officially Launched
Posted on: Jan 31, 2010, at 15:18 PM



After several weeks of testing multiple locations, Sarmady and Vodafone proudly announce the launch of Location Based SMS Campaigns.

This innovative mobile marketing solution gives the advertisers a unique way of targeting their customers on the spot and in the most efficient and effective way based on the customers' current location.

A Location based Campaign (LBC) is a targeted SMS sent to a specific location (e.g. City Stars), so that every Vodafone customer in the targeted location who uses their mobile, receives the advertisers message.

Currently Sarmady is able to provide 16 locations to its clients, however other locations can be tailored according to the clients' needs.

Locations where LBC marketing solution can be applied:

• Heliopolis Club
• Gezira Club
• Wadi Degla Club
(Maadi)
• Wadi Degla Club
(Kattameya)
• Al Ahly Club
(Downtown)
• Al Ahly Club (Nasr City)
• City Stars (Phase 1)
• City Stars (Phase 2)
• Carrefour (Maadi)
• Carrefour (Alex)
• Carrefour (Dandy )
• Carrefour (Obour)
• Sharm el Sheikh (Naema Bay)
• Cairo Alex Toll Stations
• Rehab
• Hyper One

New Location Added!
UPDATE - 31st of January, 2010
• Cairo Conference Center (see here all the events that will be held this year)





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