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infinite digital innovations                                                                                                                                                             || March 2011    

  
     
 
For Your Information
 


International event for the Arab web/mobile industry

ArabNet Shift Digital Summit"ArabNet Shift Digital Summit" is an international event for the Arab web/mobile industry which was a success in 2010 and it takes place again this year on March 22-25 in Beirut, Lebanon.

At this conference is where regional executives can connect with global players and where Silicon Valley companies interested in expanding into the region can come to understand the specifics of the Arab market. Check out more details about it here.

Super Bowl XLV commercialsSuper Bowl XLV Commercials - adage.com

This year’s edition of the well known American event Super Bowl seems to be already loaded with advertising programs. As every year, after opening, everyone is all ears and eyes to see the commercials and gather their opinions. Without any more introduction, we invite you to check the commercials of this Super Bowl edition.

 
 
     
 
Sarmady‘s Corner
 


mujaz.me - the news you want, the way you want it

In continuation to its philosophy of bringing personalized content in a fully customizable news-reading experience, Sarmady is pleased to announce the launch of the second phase of Mujaz.me, covering personalized news updates with regional targeting in the following countries: Saudi Arabia, Kuwait, United Arab Emirates, Iraq, Bahrain and Yemen. Find out more.

mujaz.me regional

Outstanding traffic growth for AlJazeera.net

An impressive growth in traffic for AlJazeera.net website has been registered over 3 months. The number of unique visitors from Egypt and the number of page views increased to be seven times bigger in February 2011 compared to December 2010, for both the English and the Arabic language version of the site.

Sarmady is the exclusive digital marketing agent in Egypt for AlJazeera.net.

AlJazeera.net Traffic Breakdown
 
 
     
 
Featured Campaign of the Month
 

Egypt launches global ad campaign

Egypt launched its 2011 global advertising campaign on March 10th at trade show ITB in Berlin with a series of slogans celebrating the recent overthrow of the government, including:

  • Welcome to the country of peaceful revolution
  • 7,000 years of history and a new era
  • Tahrir – a square rocks the world
  • Tahrir Square – from Egypt with love
  • Online revolution – made in Egypt

The campaign will run on TV, in print, online and outdoor, and ally the new slogans to the tagline in use since 2010 - “Egypt, where it all begins”. It will use images reflecting the revolution, including a postage stamp dated January 25, the day the uprising began.

Egypt: where it all begins
  
 
     
 

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